About DrFirst
Here is a remarkable chance for you to join a thriving Healthcare IT company with established products, prestigious clients, substantial revenue, blue-chip institutional investors, and continuous growth. At DrFirst, you will collaborate with brilliant minds, tackling unique healthcare challenges on an unprecedented scale. Our culture is entrepreneurial, collaborative, and fast-paced—ideal for those who seek personal and professional growth while working alongside intelligent colleagues. If you're enthusiastic about pushing your limits, unlocking your potential, and thriving in a dynamic team, we're eager to connect with you!
Position Overview
DrFirst is seeking a dynamic and experienced Marketing Manager to help drive growth and demand generation within the pharmaceutical space. As a Marketing Manager, you will be responsible for developing and executing strategic marketing initiatives to drive brand awareness, generate leads, and support the overall growth of the Timely by DrFirst business. The ideal candidate will have a strong background in pharmaceutical marketing, with experience in digital marketing, content creation, and event and campaign management.
What you will work on
- Develop and implement comprehensive marketing strategies to position Timely by DrFirst as a thought leader to help drive brand awareness and lead generation.
- Collaborate with the sales team, SMEs, and external agencies to develop marketing materials and campaigns that support sales efforts.
- Manage digital marketing campaigns, including email marketing, social media, and online advertising.
- Work with communications team to create engaging content for blog posts, whitepapers, case studies, and other marketing collateral.
- Identify conference and speaking opportunities and manage all aspects of event planning and execution, including trade shows, conferences, and webinars.
- Analyze marketing data to identify trends and insights that drive marketing decisions.
- Monitor and report on the performance of marketing campaigns to stakeholders.
- Stay up-to-date with industry trends and best practices in pharmaceutical marketing.
Who will love this job
- Creative & Willing: You are always looking for new channels to test and experiment with, and you’re always looking for new ways to leverage existing channels. You don’t mind being wrong if it means you are learning and teaching others. You have a track record of taking the initiative to make things happen.
- Data-Driven: You love data and have strong analytical skills that drive your decision-making. You are well-versed in campaign optimization and management and are comfortable reporting meaningful performance metrics to leadership.
- Multi-tasker: You love managing multiple concurrent campaigns with intertwining deadlines while staying focused on the details.
- Strategic & Influential: You’re astute at monitoring and adapting to changes in the marketplace, being ever vigilant to identify areas of a new opportunity or trends that drive brand/product awareness, product sales, and product adoption. You have outstanding project management skills and the ability to develop and translate a strategic vision into tactical execution plans.
- Self-Starter & Collaborator: You exhibit a can-do, team-oriented attitude and take full ownership of your revenue goals. You are well organized and able to work independently and effectively on multiple projects and project types promptly, with limited management oversight. You recognize the value of working with key internal and external stakeholders to position DrFirst competitively to accelerate winning market share.
Qualifications
- Bachelor's degree in Marketing, Business, or a related field.
- 5+ years of experience in marketing, with a focus on the B2B pharmaceutical industry.
- Strong understanding of digital marketing strategies and tools.
- Excellent written and verbal communication skills.
- Proven track record of developing and executing successful marketing campaigns.
- Ability to work independently and collaboratively in a fast-paced environment.
- Experience with SaaS marketing is a plus.
Physical Requirements
- 90% remote office
- 10% travel per business requirement
#LI-GF1 #LI-Remote
Benefits
We offer comprehensive benefits to keep you healthy as you grow in your life and career. Your merit-based compensation will reflect the impact your work has on the company and our customers.
Learn more about our benefits and professional development opportunities here.
